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Description:

Evaluate best practices for telehealth and outpatient bariatric surgery. Learn how to maximize personal financial health and that of your business. Gather with colleagues for support and advice as we chart a course forward.

Learning Objectives:

  1. Have an understanding of basic & advanced business language and principles.
  2. Be able to tailor a marketing plan appropriate for their practice.
  3. Understand multiple options to increase revenue in their practice.
  4. Recognize options for exit strategies from their practice.

8:00am Welcome and Introduction
Paul Kemmeter, MD
8:05am How to Develop a Business Plan
8:15am Key Performance Indicators for your Practice and ASC
8:25am Your Organization Needs an Organizational Chart
8:35am What is my Practice Worth and How to Increase Value?
8:45am Business panel Q and A
Debate: Private Equity: Partnering for Success vs Selling Your Soul
9:00am Pro
Paul Kemmeter, MD
9:10am Con
9:20am Rebuttal
Paul Kemmeter, MD
9:22am Exit Strategies Panel Q and A
9:30am Break
Debate: Marketing: You Have to Spend Money to Make Money, Big Budget vs Small and How to Spend it
10:00am Go Big or Go Home
10:10am Start Small and Scale Appropriately
10:20am Are Online Patient Care and Engagement Programs Worth the Cost?
10:30am Unpaid marketing: Monitoring and Optimizing Online Reviews
10:40am Marketing Q and A
11:00am Increasing Revenue by Incorporating Technology
11:10am Increasing Revenue by Retail Sales
11:20am Increasing Revenue with an Enhanced Care Package
11:30am Increasing Revenue with Adding Obesity Medications
12:00pm Adjourn